Not all customers are created equal, nor do they create equal value
Success lies in choosing the right customer & servicing them through the channels that are appropriate to the customer opportunity that are financially sustainable.
Prioritize the right customers based on growth, profitability & potential; understanding customer needs - creating value & relevance with the right message at the right time to improve loyalty and in return improve ROI (return on your investments).
What can be expected:
It’s not only about what you sell but who you should sell to that matters. Find out who your best customers and what makes them your best, and more importantly who are your worst and why you would consider not marketing to them.
Every business needs a plan: a strategy that give you the steps needed to realize your organizations vision & mission, to meet or exceed the goals set and give you the steps needed around how you are going to implement the plan, within the period of time you have set to accomplish this. In reality many businesses don't have time to sit down, plan and strategize, to step out of the weeds, look around - this is where we come in.
We at Legacy will help your business stay on course, we will assess your current market position, identify what you want / need to achieve and decide how to make that a reality.
We will build the strategy that will align to the company vision and, deliver on the results you are after.
We will facilitate your business through the strategic planning process and work with you to set SMART goals (Specific, Measurable, Attainable, Realistic and Timely).
You will be provided with
We will address your priorities, identify your goals and challenges. You will be left with a practical, actionable, measureable implementation plan that will deliver the results you are looking for.